Trade the cold for the coast. From LuLu's kid-friendly Noon Year's celebration to fireworks and a confetti drop at The Wharf, ring in the New Year with warm weather and beachfront views — then book a Brett/Robinson rental to stay close to it all.
See New Year's AvailabilityTop New Year's Eve Events
Three ways to celebrate, from daytime family fun to a 21+ bash
LuLu's Noon Year's Eve
Starting at 10 a.m. in Gulf Shores, families enjoy art, sandcastles, and kids' activities, capped by a festive beach ball drop at noon — hundreds of beach balls dropping from a net above. It's a free event, perfect for little ones who won't be up at midnight.
Reelin' in the New Year at The Wharf
Festivities begin around 5 p.m. in Orange Beach with live music, rock wall climbing, camel rides, family activities, and an ice-skating rink. The evening ends with a fireworks display, a confetti drop, the iconic Marlin Drop, and a performance by The Park Band.
Flora-Bama New Year's Eve Bash
This 21+ celebration at Flora-Bama (Perdido Key) features live music on three stages, an all-you-can-eat dinner buffet, a midnight champagne toast, party favors, and a midnight breakfast buffet. Tickets sell out — buy early for the best pricing and availability.
Why Celebrate on the Coast?
Mild weather, beachfront views, and a festive change of scenery
Trade snow for sand and welcome the year with beach walks, sunset views, and live entertainment — plus plenty of cozy dining options. Expect mild winter temperatures on Alabama's Gulf Coast: cool mornings and comfortable afternoons, ideal for beach walks, patio dining, and outdoor events. Pack light layers for variable conditions.
Family Celebrations & Live Music
Something for the kids, and something for the night owls
LuLu's Noon Year's Eve is ideal for younger children with its daytime schedule. Older kids and teens will love The Wharf's event, with rides, skating, fireworks, and the Marlin Drop. For the adults staying up, live music runs through the evening at The Wharf and at Flora-Bama's 21+ bash.
New Year's Day on the Beach
Start the year with a quiet shoreline and a cup of coffee
Start the year with a peaceful shoreline stroll, sunrise photos, and coffee with a view. Look for the Polar Bear Dip, arts and crafts markets, and casual brunches featuring Southern favorites to kick off the year.
Outdoor Adventures & Nature
Hikes, kayaks, and dolphin cruises before the countdown
Parks & Trails
- Gulf State Park — miles of paved and natural paths
- Bon Secour National Wildlife Refuge — winter birding and boardwalks
- Beachcombing and photography
On the Water
- Kayaking and paddleboarding
- Inshore and pier fishing
- Dolphin cruises and sunset sails
Dining, Toasts & Nightlife
Fresh Gulf seafood and a midnight toast
Celebrate the year with fresh Gulf seafood, seasonal specials, and coastal cocktails. Reservations fill up fast around the holiday — book early, especially for waterfront restaurants and any ticketed venues.
Planning Your New Year Getaway
A few things to line up before you arrive
- Reserve lodging and restaurants early — this holiday sells out
- Flora-Bama requires paid tickets; buy early for best pricing
- LuLu's Noon Year's Eve is free; The Wharf is generally open to the public
- Pack layers — cool mornings, milder afternoons
- Arrive early for parking and the best viewing spots
- Plan a relaxing New Year's Day: brunch and a beach walk
Stay Close to the Celebration
Choose a Brett/Robinson condo, beach house, or hotel in Gulf Shores or Orange Beach for quick access to LuLu's and The Wharf, with an easy drive to Flora-Bama — so you never miss a moment.
Browse Gulf Shores RentalsBrowse Orange Beach Condos