Lighted boat parades, a winter wonderland at the Wharf, dolphin cruises, and Santa on the sand — here's everything happening on the coast this Christmas, and how to plan around it.
See Christmas AvailabilityWondering about the weather, where to eat, or holiday shopping? See our guide to what to know about Christmas in Gulf Shores. This page covers the events, activities, and traditions to build your trip around.
Top Holiday Events & Festivities
Dates and details vary each year — check current schedules before you go

Christmas Lighted Boat Parade
Festively lit boats glide along the coast to cheers from the shore — a coastal classic and genuinely unforgettable to watch.
Coastal Christmas at The Wharf
The Wharf transforms into a winter wonderland with ice skating under the lights, live entertainment, and a towering tree.
Gulf Shores Christmas Parade & Santa
Colorful floats, music, and Santa meet-and-greets make this a family favorite — pure holiday joy on the Gulf.
See Current Holiday EventsOutdoor Adventures & Nature
Mild weather makes December a good month to be outside

Parks & Trails
- Nature trails at Gulf State Park
- Birding at Bon Secour National Wildlife Refuge
- Scenic coastal drives & boardwalks
On the Water
- Fishing excursions along the Gulf Coast
- Paddleboarding & kayaking
- Dolphin cruises & sunset sails
Family-Friendly Attractions
Kid-approved outings and local seasonal flair
The Alabama Gulf Coast Zoo hosts holiday events for families visiting during the season, and coastal Christmas concerts and performances run throughout both towns — a good way to round out the trip beyond the beach and the parades.
Start a New Tradition
Memories worth repeating every year
A Christmas trip to Gulf Shores is more than a getaway from the cold — it's a chance to build a tradition your family looks forward to every year. Open presents with the beach right outside, take family photos with the Gulf as your backdrop, or start Christmas morning with a walk along the shoreline instead of a driveway to shovel.
Related guide: Gulf Shores Holiday Vacation Rentals
Tips for Planning Your Christmas Getaway
- Book lodging and events early
- Check event schedules & parade routes
- Reserve popular tours in advance
- Pack layers for mild winter weather
- Build in beach time & shopping breaks
- Explore local dining for holiday menus
Where to Stay: Accommodations & Holiday Packages
Beachfront condos, cozy cottages, and hotel options across Gulf Shores and Orange Beach — many with full kitchens and seasonal perks.
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